Jimmy Choo is opening a fashion university in London

Jimmy Choo, one of the most famous footwear designers in the world, is setting up his own fashion university, an academy in London which will help to train the next generation of fashion talent.

© Courtesy of Jimmy Choo
The footwear designer hopes to inspire and educate the next generation of fashion talent

The JCA / London Fashion Academy will open its doors this September, becoming the newest university in the UK that is dedicated to fashion. Its point of difference, however, will be in how it combines traditional teaching with a more entrepreneurial focus, aiming to help equip students with the skills, knowledge and resources needed in order to create successful fashion labels.

“The Academy has been years in planning, so we are delighted to be opening its doors this September,” Choo, who is a trained professor, said in a statement. “London is a global fashion hub and has created many of the world’s most exciting and ground-breaking designers.”

“Rarely though do these designers leave higher education armed with the combined knowledge, skills and resources needed to create, launch and build brands successfully on the global stage. The Academy will help bridge those gaps and truly nurture internationally-focused and highly entrepreneurial design talent.”

The university will be situated in Mayfair and will be housed in a Grade I listed property. You can find out more about the courses on offer and how you can apply, here.

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