Dixie D’Amelio on Being the New Face of Puma’s Kosmo Rider

TV:  How would you describe your personal style?

DD: I think my style changes daily. My everyday style is very chill. If I’m not doing anything, you’ll probably find me in like sweatpants and a sweatshirt. But, I do love trying new things and there’s not anything I can think of that I wouldn’t try.

TV: True Gen Z fashion.

DD: I know. We’re like with everything and everything is also changing so fast recently with style. And, I think that’s also part of it. Everything has been coming and going so fast. But it’s so fun to be able to try new things and no one really judges anymore because everyone is constantly trying new things.

TV: Now that TikTok has become a source for fashion inspiration, how do you think it will affect style?

DD: I think it’s already affected style with people constantly are seeing new things from the very beginning and TikTok is now starting to be the where I’m seeing all the [trends] beginning. Then, I see it go everywhere else in fashion, which is so cool. Because I think that’s happening with so many things like music, art, and makeup. Everything is kind of starting on TikTok because people are trying new things. And then, they see it and then try it for themselves. So it’s really cool. And also cool to see. I love every time I see someone wearing Puma on TikTok. I’m like, “Oh my gosh, that’s so cool.” Even if I have nothing to do with them, like, “Wow, it’s so cool,” because I am wearing them every day and people are too.

TV: You’re an icon for a lot of people your age, so do you have any advice for young people who are developing their style as they grow up and find themselves?

DD: I think no matter what style you’re trying, you will probably always look back on something and be like, “What was I doing? What was I wearing?” But, I think it’s just so fun. That’s the whole point of like growing up. It’s trying new things, even if you’re gonna look back and be like, “What the heck was that?” It’s amazing to look back on because you have those memories, but [you’re] also trying something and if it doesn’t work, then now you know. You can try something [else] and it will be perfect next time, so you can find your thing. So, I don’t think there’s any right way to develop a style you just needed a little trial and error.

Check out an exclusive behind-the-scenes video Dixie shot for Teen Vogue on our TikTok!

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