Katie Sturino is the founder of Megababe, a popular body care product line, author of Body Talk: How to Embrace Your Body and Start Living Your Best Life and a sartorial superstar.
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But Sturino is perhaps best known for creating a counter-narrative for plus-size women who have too often been stigmatized in fashion. Sturino uses her Instagram to recreate iconic celebrity style moments for her 625,000 followers. Her hashtag #SupersizeTheLook showcases her recreating celebrity looks and calling out brands that don’t make extended sizes.
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But Sturino isn’t about competing with other women. It’s not about “who wore it better” so much as it’s about celebrating that every body looks good.
“I started that because women of all sizes like someone’s style but often think they can’t wear it themselves,” Sturino told Women’s Wear Daily of #SupersizeTheLook. “I wanted to show women they can. We’ve done everything from bra tops to short minidresses and shown women they can pull off anything they are inspired by.”
“THIS WOMAN! I love her. And I love that our midriffs look totally different but both are beautiful,” Sturino said of Jennifer Lopez.
She rocked the same white crop top and sweatpants as the singer and posed on a set of stairs taking a selfie.
For a beach look, Sturino recreated model Amelia Gray’s headscarf, bikini and jean shorts ensemble.
“Now this one is going to challenge some of you!! A string bikini? Cut-offs?? In public??? GTFO. I think we both look good!” she said.
“It’s never about who wore it better, that mindset keeps us down,” Sturino wrote of a zebra-print dress she wore as a dupe of Mindy Kaling’s.
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